Belinski presents project

SPRINGFIELD, Mass. — Michael A. Belinski, majoring in Marketing-Communication/Advertising, is among more than 100 students who presented their Product Development and Innovation projects at the Product Innovation Showcase held in Rivers Memorial uct Innovation Showcase is the culmination of a co-curricular course where entrepreneurial teams of Engineering and Business students collaborate for a full semester to turn new product ideas into marketable products, some of which could potentially receive patents. Engineering students develop a functional prototype and Business students develop the business plan. The format of the event is a competition where VIP visitors are given $1 million “Western New England University dollars” to invest in the product innovation that demonstrates the most commercial viability.